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The external colour of citrus is what sells that fruit; oranges and soft citrus fruit should be orange. When buying citrus the public inevitably associate a green skin colour with immaturity, even though the external colour of the fruit has little to do with the ripeness of the actual fruit inside. Thus, the colour of the citrus fruit can be seen as a marketing tool that can be manipulated to get the results required. A Degreening Room provides citrus producers with the tools to get citrus with a colour break status to the correct colour palette within 72 hours of picking. For more information contact us on +27 13 262 2536 | [email protected]
Country South Africa
In September 2001, Johan and Bernadene Potgieter, Marius and Elaine Louw, and Henk Mac Donald...
Esaja’s “Big Business” philosophy is all about enabling you to discover and connect to trade opportunities across the continent.